The rebranding strategy gives to Izidoro a modernized image of its products.
The new image maintains its identity – the name IZIDORO – but, not only renew its products as well as its packaging and marketing policy.
The recipe for success
If you join with a good measure of inspiration, a hint of entrepreneurship and sound knowledge of the market plus an inch of proximity to the consumer you have the recipe for success
Izidoro is now younger and more colorful
Following the process of rebranding signed by the Portuguese agency Unlock Brands, the changes that can be clearly noted are a new visual identity (colorful packaging)
Izidoro has extended the supply of ham products
Izidoro has extended the supply of ham products. It has also extended it to wellbeing and healthy products with low fat sausages.
Izidoro strengthens the range of its products
Izidoro strengthens the range of its products! Such reinforcements comprises the reduced salt content and the wood-fired oven cooked products.
Izidoro launches in the market low fat sausages
With low fat content sausages (lower than 3%), Izidoro has reinforced its range of products in the wellbeing / healthy category.
Izidoro’s instagram has a digital connection
Izidoro gets to instagram through the services of Digital Connection, a Portuguese company. The Digital Connection is therefore responsible for the online strategy